How to Be an Effective Communicator in Difficult Times: Using Data and Messaging to Tell an Impact Story (Part 2)

In Part 2 of this conversation, we will delve into proven strategies for communicating with various audiences to create a common purpose. This includes understanding which platforms and technologies are best suited to manage and disseminate information, how to effectively counter misinformation, and how to use digital tools to support our work. We will also hear from leaders in the United Way Network, who will reflect on how they have approached effectively communicating their community impact efforts. Please join us on April 22, from 1–2:30 p.m. ET, to hear from the Aspen Institute’s Vice President of Communications and Marketing, Lorelle Atkinson, who will lead the conversation. Respondents — Nalisha Henry, Vice President of Community Impact from United Way of Greenville County in South Carolina; Chris Sargent, President and CEO of United Way of South Central Michigan; Larry Warner, DrPH, MPH, Chief Equity and Impact Officer at the United Way of Rhode Island; Michael Wilkos, Vice President of Community Engagement at the United Way of Central Ohio; and Michael Williamson, President and CEO at United Way of Southeast Louisiana — will join the conversation to ask questions, share insights, and reflect on their own experiences in communicating impact.